|

Series
Information
FUN FORD
WEEKEND -- THE BIGGEST & THE BEST!
Fun Ford Weekend is the largest and longest
running series of its kind, the only national Ford drag racing series with
events scheduled coast to coast. In its 15th season running, Fun
Ford Weekend is the only racing sanction officially sponsored by the Ford
Motor Company Division.
|
|
The
fastest and most exhilarating class in the series!
Pro 5.0 racing consists of the fastest
Ford powered doorslammers in the country, with speeds in excess of
210 mph and quarter mile elapsed times in the 6.60's. This is
the headline class for the series, and the crowd's favorite class,
bringing thousands of spectators into the stands for a chance to see
this awesome display of horsepower and speed.
|
 |
|
ATTENDANCE:
2004
Spectators: 391,066
2004
Participants: 10,516
TOTAL 2004 ATTENDANCE:
401,582 |

|
|
AGE:
7% under 19 years of age
28%
between 20-29 years of age
37%
between 30-39 years of age
22%
between 40-49 years of age
6%
over 50 years of age |
|
INCOME:
13% less than $39,000
26%
between $40,000 - $49,000
36%
between $50,000 - $74,000
25%
above $75,000 |
|
MARITAL STATUS:
63% married, 37% single |
GENDER:
59% Male, 41% Female
**Audited by J. Walter
Thompson |
 |
|
RADIO ADVERTISING:
FFW invests heavily in radio spots
in each market prior to all events. Radio Advertisements are
typically with the top 4 or 5 radio stations in a given area.
In many cases, stations also do live remotes from the events. |
|
|
NATIONAL MAGAZINES:
As an official sponsor of FFW, Muscle
Mustangs & Fast Fords magazine provides in-depth coverage from every
Fun Ford event. (Monthly circulation 135,000)
FFW is also regularly featured in
Popular Hotrodding Magazine. (Monthly circulation 225,000)
Events and participants are often
showcased in various issues of 5.0 & Super Fords, Car Craft, Mustang
Monthly, & Hot Rod Magazine. |

National Recognition
Erica has been
featured in dozens of issues of Muscle Mustangs & Fast Fords,
including a cover feature in the November 2002 issue.
For a complete
listing of archived publication dates & articles, please see the
Media Gallery. |
|
INTERNET PROMOTION:
Official FFW Web Presence,
www.funfordevents.com,
hosts event results, racer profiles, and many useful site
interactive components.
Total visitors average monthly
around 121,400 with 7,267,899 total hits and an average length of
stay at 20 minutes.
OTHER SITES RELATED TO FFW RESULTS
Competition Plus --
Hardcore 5.0 --
Drag Racing Online
|

|
|